Gong cha Spices Up Fall with NEW Pumpkin Milk Tea

U.S. locations launch lineup featuring four Pumpkin Spice drinks, starting August 25

Boston, Massachusetts, United States, August 19, 2026 -- This September, fans will be falling for Gong cha's lineup of Pumpkin Spice Milk Teas. Starting August 25, the world’s leading bubble tea brand with nearly 2,200 locations in 32 international markets, is brewing four ways to enjoy the seasonal favorite, including the NEW Pumpkin Brown Sugar Milk Tea with Pearls & Marshmallow Foam.

Guests can get pumped for these four beverages launching in participating U.S. locations. Available in all sizes.

• Pumpkin Brown Sugar Milk Tea with Marshmallow Foam & Pearls: This NEW Gong cha drink features black tea blended with pumpkin spice, a pop of sweetness with brown sugar boba, and is topped with a creamy, torched marshmallow foam.
• Iced Pumpkin Spice Milk Tea with Milk Foam & Pearls: This bubble tea combines spiced pumpkin flavors with premium black milk tea, chewy brown sugar boba, and a layer of Gong cha’s signature creamy milk foam, served over ice.
• Pumpkin Spice Smoothie with Milk Foam: Gong cha’s premium black milk tea is combined with the sweet, seasonal flavors of pumpkin, blended with ice, and topped with milk foam to create a refreshing twist on a fall classic.
• Hot Pumpkin Spice Milk Tea with Milk Foam: Cozy up with a warm cup of creamy black milk tea infused with the flavors of pumpkin spice, and topped with Gong cha’s signature milk foam.

“It’s Pumpkin Spice season and we have the perfect sips for loyal fans and new guests alike,” said Jenn Leitner, Vice President, Brand & Marketing, The Americas for Gong cha. “There’s no doubt that pumpkin is a leading flavor for this time of year, and we’re excited to bring cozy, creamy drinks that reflect our signature taste, quality and preparation. These beverages can be enjoyed while hanging out with friends or on-the-go any time of day.” 

Gong cha is turning 20! Throughout the year, the brand is unveiling special surprises and events, including the recently launched purple and green tumblers and the exclusive boba charm. For more information about the 20th anniversary, visit https://www.gong-cha.com/usa/us-en or follow them on social @gongchatea. 

Guests can maximize their Gong cha experience by downloading the Gong cha Tea app for iOS and Android. The app allows users to skip the line by ordering ahead, customize their beverages, and earn loyalty points.

About Gong cha 

Founded in Taiwan in 2006, Gong cha is the world’s premier bubble tea brand. Its commitment to quality starts with its name: “Gong cha” means to offer the best tea to the emperor from all of one’s possessions. From the most seasoned bubble tea connoisseur to a first-timer, Gong cha offers its customers the ability to customize their beverage to their exact specifications and never sacrifices flavor or technique. With its premium product, simple and scalable operational model, and strong corporate support, Gong cha is one of the fastest-growing bubble tea brands in the U.S and internationally, with nearly 2,200 locations in 32 international markets. For more information, please visit https://www.gong-cha.com/usa/us-en.

Contact Info:
Name: Brianne Barbakoff
Email: Send Email
Organization: Ink Link Marketing
Website: https://www.inklinkmarketing.com/

Release ID: 89200993

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